To run a successful business you need to understand who your customers are and more importantly, how you are going to reach them. Whether you have an idea for a future venture or you already have a side-line business whilst studying, this course will help you to recognise and understand your target market. It will give you the time to plan and help you to start documenting your thoughts in a structured business plan while allowing you to share your ideas with others. This course is the third in a series of six about ‘starting a business’.

Price $ 10.00

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Course Timeline:
This course illustrates the importance of understanding customers and competitors when starting a business.
In this lesson, Dr Sarah focuses on the theory of understanding markets.
In this exercise, you will spend some time researching and analysing a market of your choice. You’ll establish the market size and its potential.
In this case study, the entrepreneur has a challenge – Ashleigh is trying to determine her business’s target market.
Each adviser has provided their thoughts on how Ashleigh should progress.
Ashleigh Rodda is a graduate from the University of Leeds and runs Bariatric Training Suits LTD. This is the first company in the United Kingdom to design, build and supply bariatric training suits.
Todo
If you have a business or business idea, take the Starting a Business challenge and start to think about how you will target specific customers.

Course Reviews:

Average Rating 4.6666666666667
12 Ratings
Details
5 Stars 8
4 Stars 4
3 Stars 0
2 Stars 0
1 Stars 0
  • By: Refiloe Sephesu
    3 weeks ago

    This course helped me understand my business by encouraging me to explore my competitors. This really helped me.

  • By: Silvia Ojekere
    1 month ago

    Awesome

  • By: Esther Onyendu
    1 month ago

    It was a very impactful course. I learnt how to pitch my product and how to go about competitors

  • By: Esther Ubani
    1 month ago

    It was a mind- blowing session. Very educative and insightful.

  • By: Michael Ajibola
    1 month ago

    Insightful and educative study pack, thanks ALI for the opportunity. Good stuff

  • By: Peter Kenda
    1 month ago

    Very educative course

  • By: Godstime Nwabue
    1 month ago

    Thanks I learnt a lot

  • By: FRANKLIN AKWUAH
    1 month ago

    I am exceedingly grateful to African Leadership Institute for the opportunity given to me to study Customers and Competitors in Business Development. In this course I learned; how to determine my target, understanding customers and competitors, how to talk to my target market or give a pitch using the four P's, how to analyse my market and my competitors

  • By: William Nnamani
    1 month ago

    So educative

  • By: Oluwashola Umakhihe
    1 month ago

    Nicely done

  • By: Nestory Komba
    1 month ago

    Great

  • By: Mitchell Amaechi
    1 month ago

    I will recommend ALI any day! Simplified people with various learning styles!!

  • By: Chika Nnajekwu
    1 month ago

    Very educative.

  • By: Mildred Matale
    1 month ago

    inspiring and helpful

  • By: David Harrison Addo
    1 month ago

    Great course. Rating is 5

  • By: Williams Emmanuel
    1 month ago

    My rating for the course is 5. Nothing less.

  • By: Sylvester Thomas
    1 month ago

    Very wonderful course, Keep it up!

  • By: Launini Bello
    1 month ago

    This course just gave me a new perspective of determining my target market

  • By: Saminu Ishaku
    1 month ago

    Rate 5, Rich, encouraging and helpful to me which has increased my stock of human capital #learnwithAli @educate_ali

  • By: Saratu Gambo
    1 month ago

    It has been great so far.

  • By: Ibrahim Kakay
    2 months ago

    Thanks to ALI Team for the course so far.

  • By: John Kokole
    2 months ago

    Very interesting course. 5 star.

  • By: Genesis Oshomah
    2 months ago

    Wow it’s a 5 star ⭐️ ⭐️ ⭐️ ⭐️ ⭐️. It’s pushes one to the Business world.

  • By: Andrew Temitope Balogun
    2 months ago

    Very inspiring and educating. It's a 5 star module. #LearnwithALI

  • By: Agaji Eneji
    2 months ago

    Its a good one. Thank you.

  • By: Abimbola Olaniyan
    2 months ago

    This is really more than I thought. Thank you #ALI

  • By: Faith Ogiemwonyi
    2 months ago

    Rate 4

  • By: Ezemwenghian Iziegbuwa
    2 months ago

    This course was really amazing, interesting, energetic and educative course. #learnwithAli @educate_ali

  • By: Edem Effiong
    2 months ago

    Now I understand the vital role my customer and competitor play in the startup and establishment of my business. This is a 5 star experience! Cheers

  • By: Baldwin Mukudzei Tauya
    2 months ago

    Insightful

  • By: Olawoye Lydia Tosin
    2 months ago

    5star

  • By: Phiwe Mncwabe
    2 months ago

    Lovely course.

  • By: Limbikani Labeka
    2 months ago

    5 star

  • By: Emmanuel Robert
    2 months ago

    5 star

  • By: Brian Moruye Ouru
    2 months ago

    Rating it at 4

  • By: Nsemeke Jimmy
    2 months ago

    What an energetic and educative course!

  • By: Ebigbo Obiora Jerry
    2 months ago

    Rate 4

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